Marketing

Degrees/certificates at a glance

Associate in Applied Science - Marketing and Advertising

Program Length

6 quarters

Start Quarter

Fall, Winter, Spring, Summer

Location

SCC - Colville Center
SCC - Inchelium Center
SCC - Newport Center
SCC - Republic Center
Spokane Community College

Financial Aid Eligible

Yes. Read more about Financial Aid.

Associate in Applied Science - Marketing and Advertising

Marketing can lead to various entry level positions in the marketing field, including roles like social media specialist, digital marketer, marketing associate, and public relations specialist. Additionally, it can open doors to opportunities in areas like market research, sales, advertising and business operations.

Within the curriculum, students will have the opportunity to earn over ten industry certificates from Google, Hootsuite, Hubspot, and others.

Whether you want to work in a marketing firm, a corporate marketing department, or a nonprofit organization, this program can point you toward a wide variety of interesting job options.

Detailed Information

All students graduating from this program must have a minimum grade of 2.0 on each of the courses in management, accounting, economics, and general business. Students must also have a 2.0 cumulative grade point average on all required courses in the program.

Associate in Business DTA/MRP degree

We also offer an Associate in Business DTA/MRP degree. This is a statewide articulated transfer degree agreement for business majors between the community colleges and most four-year institutions in the state of Washington. A candidate for the Associate in Business DTA/MRP degree must complete a minimum of 90 quarter credits in academic courses numbered 100 or above with a cumulative grade point average of at least 2.0 and meet specific distribution requirements.

Describe the position of contemporary marketing within the economy and explain how it fits into the global economy and the world of e-commerce.
Describe the position of contemporary marketing within the economy and explain how it fits into the global economy and the world of e-commerce.
Analyze the elements of the marketing mix, which includes having the right products/services in the right place at the right price with proper promotion to position a product/service to reach targeted groups
Explain how the functions of marketing (buying, selling, transporting, storing, standardization and grading, financing, risk taking, marketing research) support the marketing mix.
Identify outside environmental forces (technology, political, legal, competition, social, cultural, and economic) and explain how they influence changes in a firm’s marketing mix.
Use market information systems, computer technology and software, to analyze consumer/buyer behavior and market segmentation.
Use management skills, accounting principles, demand and supply analysis, written and verbal communication, human relation skills, and ethical behavior to support marketing strategies and goals.

Breaking Ground on Your Pathway

Plan Your Courses

Meet with our counselors to customize this plan just for you. You can also search the quarterly schedule for class days and times.

Placement

Math placement is not required for this program.
English placement is not required for this program.

The Marketing and Advertising program is designed as a two–year trade school for students who want to specialize in a career in marketing management, advertising, sales, digital marketing, and promotion. Students take core business courses followed by marketing specialty courses such as marketing, retailing, advertising, digital marketing, research, and international business. Students are also required to gain work experience as part of the program. There is the opportunity for teamwork and leadership experience through participation in college DECA, advertising, international management, and marketing organizations.

All students graduating from this program must have a minimum grade of 2.0 on all required courses.

Program Map for

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Choose program map:

Total Program Credits: 90

Program Courses

First Quarter

First Quarter course list
Course ID	Course Title	Credits
BT 152	College and Career Strategies	3
BUS& 101	Intro to Business	5
MMGT 211	Marketing	5
Total Credits		13

Second Quarter

Second Quarter course list
Course ID	Course Title	Credits
BUS 280	Human Relations in Business	5
CATT 120	Microsoft Word I	2.5
CATT 138	Microsoft Excel I	2.5
MMGT 212	Retailing	5
Total Credits		15

Third Quarter

Third Quarter course list
Course ID	Course Title	Credits
BT 274	Business Writing for the Web 1	5
BUS 104	Business Mathematics 2	5
MMGT 218	Fundamentals of Advertising	5
Total Credits		15

Fourth Quarter

Fourth Quarter course list
Course ID	Course Title	Credits
BUS 140	International Marketing	3
CIS 112	Web Graphics with Photoshop	3
MMGT 125	Social Media Marketing	5
MMGT 243	Fundamentals of Project Management	5
Total Credits		16

Fifth Quarter

Fifth Quarter course list
Course ID	Course Title	Credits
MMGT 205	Small Business Planning	5
MMGT 230	Market Research & Consumer Behavior	5
MMGT 250	Professional Sales	5
Total Credits		15

Sixth Quarter

Sixth Quarter course list
Course ID	Course Title	Credits
BUS 206	Entrepreneurship and Business Plan Writing 3	10
MMGT 100	Supervised Volunteer Experience	1
MMGT 225	Content, Social and Digital Marketing	5
Total Credits		16

Marketing Electives

Marketing Electives course list
Course ID	Course Title	Credits
ACCT 141	QuickBooks Online	5
BUS 217	Business Statistics	5
BUS 284	Special Business Topics	1 - 5
CATT 241	Microsoft Project	2.5
CMST 227	Intercultural Communication	5
CMST 287	Communication in Organizations	5
ECON 100	Fundamentals of Economics	5
HM 220	Tourism and the Hospitality Industry	3
HM 221	Event Management	3
MIS 211	Information Technology In Business	5
MMGT 223	Customer Service	3
MMGT 244	Introduction to Lean Six Sigma	2.5
MMGT 256	Lean Leadership	5

1	BT 274 can be substituted with ENGL& 101.
2	BUS 104 can be substituted with BUS 103.
3	Students may substitute BUS 206 Entrepreneurship and Business Plan Writing with CATT 241 Microsoft Project, MMGT 244 Introduction to Lean Six Sigma, and MMGT 256 Lean Leadership and earn a certificate in Project Management/Lean/Six Sigma instead of Entrepreneurship.
4	Ten credits of approved Marketing Electives may be substituted for BUS 206 Entrepreneurship and Business Plan Writing. If students complete the program as laid out in the map, they will earn a certificate in Entrepreneurship.

Estimated costs for completing this program

Estimated costs for completing this program
Cost Type	WA Resident	Non-Resident	International
Tuition	$ 9,870	$ 12,768	$ 22,565
Books	$ 1,515	$ 1,515	$ 1,515
Course Fees	$ 3	$ 3	$ 3
Institutional Fees	$ 672	$ 672	$ 3,195
Total Costs	$ 12,060	$ 14,958	$ 27,278

Costs for completing a degree or certificate can vary. For more information about costs, visit our How Much Does it Cost? page.

Michael Allen
General Business
B.A., M.B.A., Eastern Washington University
Michael.Allen@scc.spokane.edu
509-533-8902
Christie Dalsanders
General Business
B.A., Washington State University; M.S., Eastern Washington University; M.B.A., Whitworth University
Christie.Dalsanders@scc.spokane.edu
509-533-7365
Brayden Raab
Office Manager
Brayden.Raab@scc.spokane.edu
509-533-8882